YASA was founded on the principle that small, light electric motors would play a growing role in meeting both the strict emissions targets being set globally in a wide range of industries and the requirement for greater efficiency through electrification.

The Company was incorporated in 2009 based on a unique patented motor technology invented by the Company’s founder and CTO Dr Tim Woolmer whilst studying for his DPhil at Oxford University.

Today, YASA’s revolutionary compact, lightweight and powerful electric motors and controllers enable vehicle hybridization and electrification – especially when there is limited powertrain space. The very short axial length and high power density of YASA e-motors make them a particularly effective solution for P2 type hybrid vehicles and range-extending modules as well as for traction.

YASA supplies custom and off-the-shelf e-motors and controllers to automotive customers from its headquarters and series production facility near Oxford in the UK.

In 2019, YASA announced “Ferrari selects YASA electric motor for SF90 Stradale, the company’s first hybrid production series supercar”.